Financial and technology service provider NCR Corporation (NCR) recently secured business from the largest North American provider of intercity bus transportation, Greyhound Lines. As per the terms of the agreement, NCR will provide a new self-service kiosk ticketing solution that will enable the passengers to buy tickets from the Kiosk or get online delivery of the tickets.

NCR will also provide support services for 150 kiosks. In Fact, Greyhound selected NCR technology for its self-service travel solutions, based on NCR’s quality, performance history and comprehensive support services.

The NCR self-service solution will help reduce wait time for Greyhound customers, at the same time freeing up employees who could instead spend more time with customers with more complex travel needs.

As per a report published by Retail Banking Research (RBR), NCR remainsthe world’s largest supplier of multi vendor ATM middleware and applicationsfor 23 consecutive years. The report also states that substantially more financial institutions in North Americarely on NCR’s APTRATM software suite when compared to the next three providerstaken together. This apart, the research organization also states that NCR has market share leads in Western Europe and Latin America.

We believe the new service will drive penetration at different travel clients, since they can now offer better customer service at remote locations by incurring minimum expense.

As the concept of self-service has been growing, management has decided to expand beyond its traditional financial services markets to new industry verticals such as insurance, entertainment and gaming, healthcare, travel and hospitality, particularly in the public and government sectors.

While we are encouraged by the company’s market leadership, successful acquisitions, new product introductions and new business ventures, fresh investments are yet to come in a big way. We expect its robust business model and aggressive cost-cutting measures to help the company return to growth across all the segments in the medium to long term.

The company has a Zacks #3 Rank (short-term Hold recommendation).

 
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