GreenHouse Holdings, Inc. (OTC:GRHU) has gradually lost nearly half of its value since July this year as the company does not seem to meet the expectations of traders. The promotional campaign for the stock is running at full speed, however. The latest e-mails arrived yesterday evening. 9GRHU.png

GRHU closed the market yesterday with a 1.47% decline from the previous close at $0.67 for a share. The trading volume was also lower than the average with around 52,000 traded shares. We received new promotional e-mails yesterday, sent under the old $65,000 campaign that started in the middle of August. Much effect should no be expected, however, since GRHU has not issued any significant news recently.

As the chart shows the best – GRHU will need much more than promotions to stop the downtrend. Given the latest poor financial condition of the company, the news that came out lastly have not been very positive.

An 8-K occurred at the end of August announcing that GRHU has reached an agreement with some of its lenders to extend the due date of a debenture in the amount of $1,194,254 to November 1, 2011. In exchange for the extension, the company agreed to issue to the holder of the debenture a number of restricted common shares equal to $50,000 divided by the market closing price of the stock on August 15, 2011, which was just like yesterday $0.67 for a share.Greenhouse_Holdings.jpg

Additionally, if GRHU share price keeps declining and is lower on November 1, the company will either issue more shares or pay the difference in cash. That does not sound like the best motivation for investors to sustain GRHU share price above its current level, but the regular promoting e-mails might be able to achieve this at least until November.