Brown-Forman (BF.B) is a well-established player in the premium alcoholic beverages industry and possesses a strong portfolio of globally recognized brands.
Brown-Forman is currently undertaking initiatives to reduce overheads and boost profitability, which augurs well for future operating performance. Furthermore, Brown-Forman has a consistent track record of returning cash to shareholders in the form regular dividend payments.
Our long-term recommendation on Brown-Forman is Outperform as we anticipate it to perform well above the broader market. However, intense competition from established as well as regional and local players in its markets may limit the above-market performance of the company.Zacks Investment Research
