During yesterday’s session the stock of GreenHouse Holdings, Inc. (OTC:GRHU) got a sudden price and volume spike. The apparent reason was a press release from the company, though as it contained mainly general market information it looks like there could be something else behind. 
GRHU share price has been loosing ground since the beginning May this year when the stock was traded at over $2 per share. Though, yesterday it made a large jump up, surging to $1.40 for a share. GRHU closed then the market at $0.875, which depicts a 28.68% increase from the previous close. Another fact worth mentioning is the volume: around 333,000 shares, the highest ever in the trading history.
A press release devoted to the growth potential of the Demand Response segment of the energy efficiency industry, a market in which GreenHouse Holdings happens to operate, came out at the time when GRHU share price spiked up. According to the PR, GRHU is “poised to take advantage of a market expected to grow by 500% over the next 10 years”.
The press release sounds like a general market overview, and does not exactly focus on GreenHouse Holdings and its competitive advantages. This, together with the preceding drop of the share price makes yesterday’s session look quite suspicious. Yet, there are currently no promotions or similar events that could have made GRHU jump up.
Our database has indicated promotions for GRHU from May this year, however. At that time, a group of stock promoting websites had received $15,000 in cash and 20,000 restricted GRHU shares straight from the company for 60 days of advertisement services for GreenHouse Holdings.
The latest 10-Q of the company describes it as a provider of energy efficiency and sustainable facilities solutions that enable its clients cut down their energy costs. In the first three months of the year, GRHU revenues increased by $368,000 to $1.47 million year over year, or a 33% increase. According to the management, $45,000 of the increase was due to the Demand Response Solutions segment, or the market whose potential was pointed out in the above mentioned press release. Maybe, it is soon to see if that was a reason good enough for such a spike for GRHU stock.
