Yesterday, Imperia Entmt Inc (PINK:IMPN) made a small step toward dollarland. Not bad for a ‘STOP’-sign bearer on the pink sheets. By the end of the session, IMPN gained some 3% and rallied to $0.88 per share. The slight change in price, however, was accompanied by a giant volume spike as more than 120K IMPN shares changed hands, marking both a gigantic leap as compared to the previous day and a three-fold increase over the daily average trading volume.
IMPN occupies the last but one OTC market tier. That is why the lack of corporate updates is hardly surprising. Yet, this very circumstance does not appear to have prevented interested third parties from putting their eggs into one promotional basket. Yesterday, they put $27.5 thousand on the table to launch a two-day advertising campaign in support of IMPN stock.
As it seems, IMPN describes itself as an ’emerging entertainment company’, which would be fine had this emerging period not continued for eleven years now. According to its current business strategy, the company focuses not only on co-financing films, but also on acquiring movies in development, as well as on producing its own films. Furthermore, IMPN aims to create distribution relationships.
Whether the company will really be able to achieve all this is far from clear, given its dark reporting status. IMPN has not submitted any regular reports since 2006, which makes it very difficult to evaluate its current condition. In fact, the company is lucky not to have been branded with the ‘Caveat Emptor’ designation yet.
In a nutshell, the current promotion behind IMPN might trigger some extraordinary activity in the upcoming session. The shadier the stock, the more volatile it gets.