SAP AG (SAP) recently announced the successful transition of all software solution partners to the SAP PartnerEdge program. The company also said it would provide a wide array of innovative business services and tools to additional partner types in the SAP partner ecosystem.
Launched in 2005, SAP PartnerEdge program is a comprehensive business framework that provides business-enabling tools, resources and program benefits to foster prolific partnerships and consistent service quality for a wide variety of SAP partner types.
With one central framework, members of the SAP PartnerEdge program can effortlessly get a range of new offerings and benefits designed to serve the needs of an assortment of partner relationships. Among other benefits, the program aids members with access to the partner services advisor offering, delivered through four centers across the world, in 11 languages to more than 2,700 partners 24 hours a day, five days a week.
Another successful feature offered within the SAP PartnerEdge program helps partners get business through comprehensive marketing and demand-generation techniques. It reduces cost of campaign execution and increases lead volume while diminishing time-to-market and cost per lead, as well as steps up deal closure.
SAP uses Web 2.0 capabilities to enable partners access the information they need. Providing access to over 500 e-classes, including sessions recorded at prior events, SAP PartnerEdge provides members with effective training sessions that review best practices and product roadmaps.
Headquartered in Walldorf, Germany, SAP is one of the largest independent software vendors in the world and the leading provider of enterprise resource planning (ERP) software. Its solutions are designed to cater to the needs of organizations, ranging from small and medium businesses to large, global enterprises.
The company’s business solutions help clients improve customer relationships, enhance collaboration and perk up efficiencies across their supply chains and business operations. Its major competitors are International Business Machines Corp. (IBM), Microsoft Corp. (MSFT) and Oracle Corp. (ORCL).
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